Joachim Zeelmaekers

Joachim Zeelmaekers

Software engineer. Writer. Builder.

Software Engineer at Synthesia

Currently Building the Sessions product on Synthesia's Agents team, focusing on product and platform development.

About

I'm a software engineer based in Belgium. I've been building software professionally since 2018, working mostly in product teams where engineering decisions have a direct impact on the people using the product.

I write about software craftsmanship, career growth, team dynamics, and the lessons that only become obvious after you've shipped the thing. I prefer practical ideas and honest trade-offs over hot takes or recycled advice.

Outside of engineering, I'm into fitness, running, audiobooks, and spending time with my family. I'm also figuring out how to be a good first-time dad.

Work

Software Engineer

2026 — present
Synthesia

Working on the Agents team, building out the Sessions product across product and platform development.

Senior Software Engineer

2021 — 2026
DataCamp

Worked across the Recruit and Jobs product and later in the Core division.

Software Engineer

2020 — 2021
Oswald.ai

Built out a chatbot platform for the product.

Software Engineer

2018 — 2020

Consultancy

Built prototypes and longer-term projects for customers.

Education Software Engineering · PXL

Get in touch

The best way to follow what I'm building and writing is through the links above. You can also browse my writing or subscribe via RSS.